&BEAUTY LOCAL
News, events and other happenings around Newburgh.
Precision Freehand Cutting Class Demo with Liam
Guest User
Join us for this free demo class, hosted and instructed by salon owner and master stylist, Liam Carey.
Read MoreIntroducing Yoga & BEAUTY - Coming September 13th!
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Announcing &BEAUTY x Yoga Shala event
It’s been a little while since we were able to come together with one of our fellow local beauty insiders and create an event like this for our community. We’ve really missed being able to collaborate with like minded beauty obsessed organizations like Yoga Shala, and we just can’t wait to share the space we’ve created with all of you, our neighbors!
We hope you’ll join us at our favorite Hudson Valley Yoga spot, just down the street Liberty & Beauty at Newburgh Yoga Shala.
For more info, please visit Yoga & Beauty. Hope to see you there!
Say Hi to Our New Stylist, Berlin!
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Liberty & Beauty welcomes the newest addition to our team of talent, Berlin!! We’re so excited to have him in our roster with his wide range of abilities in both men’s grooming and women’s styling alike.
Berlin’s inspiration to work with hair came from his childhood, growing up in the salons and barbershops of Puerto Rico. By the time he was 13, he knew exactly what he wanted to be. So he moved to New York where he began his apprenticeship in men’s grooming under his father.
After years of barbering through New York, Berlin decided he was ready to expand his hair journey and further his career into the salon atmosphere. This has been a natural move for him, as he is skilled in working with a vast spectrum of hair textures and styles. If asked, he would tell you his taste mostly lies with flowing, beautiful hair and he absolutely loves working with natural wave patterns.
Book online at our Hudson Valley location in Newburgh, NY!
Yoga & Beauty Event - September 13th!
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Join us September 13th for our first ever Yoga & Beauty event right here in Newburgh!
Read MoreArgan Oil Mousse Back in Stock at Liberty &Beauty
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LMC Argan Oil Mousse Returns to &Beauty!
Our body-boosting styling mousse is back by popular demand and as a thank you to all our supportive clients who have begged us to re-release their favorite LMC styling product, we are making the first batch available in-store only at our Newburgh location!
It’s so exciting to see one of LMC’s biggest hits from the original line return to our salon shelves! This stuff is amazing; the way it instantly amplifies and leaves hair feeling fully conditioned and moisturized. Nothing compares with its perfect blend of green tea extract, vitamin E and Moroccan Argan Oil. It offers pure luxury for your hair without any harmful parabens or drying SD alcohols.
Not in the New York area? Don’t worry, we will be restocking for online sales shortly so stay tuned!
How to Go Gray, the Right Way
James Lyons
Blending your Grays
During the pandemic, we’ve seen many of our clients decide to completely change their color and finally grow out those grays they’ve been wanting to for years. Don’t go it alone! The best first step is always talk with your stylist and figure out a good game plan. They can help a lot by showing you how much gray you have, and the best way forward for your situation.
The Process
Growing out 50-100% gray can be more difficult, depending on how dark you have been coloring your hair to cover your gray. But having your stylist begin to lighten your previously colored hair with highlights, will create a more natural grow out. With every appointment, you will see the previously colored areas inch closer to your new smoothly blended gray color! This process can take a little time but it is sure to bring the most natural results.
Using Demi-Permanent Color to Help the Transition
Using a demi-permanent color can also give a natural transition to your graying hair. This process tends to take a little bit longer. It does a good job blending your grays, but Demi permanent hair color will fade faster and give a more translucent appearance.
Work with Your Stylist to Accomplish the Perfect Blend of Gray
Much like growing out a short style, letting your grays fill in can be difficult, timely and awkward. But putting your trust in your stylist and allowing them to give you the direction you need to change your look is key! Know what to ask for and get ready to unleash your natural beauty and confidence!
Luxury Brow & Lash Services by Yoli Cotray
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Liberty &Beauty welcomes guest brow artist, Yoli Cotray! She will be offering her luxury brow and lash services starting Saturday, December 5th. Make sure to book your appointment online as her schedule fills up fast!
Self Care For Your Skin & Hair
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Relax &BEAUTY
Trying to figure out what to do with all this pent up stress left over from the most contentious election season we’ve lived through? Hair and skin respond greatly to high stress and both can serve as a measurement of how we are surviving the pressures around us. Not channeling or managing our internal stress levels can lead to physical and mental responses like back/shoulder pain and stiffness, insomnia, digestive issues, scattered brain function and of course the most obvious and visible, our hair and skin suffer. We’ve all been there - you wake up after a night like November 3rd (or the 2020 version, every day of November) and poof, you’re completely unrecognizable in the mirror with dry, unmanageable hair and your skin appears aged 5 years, having the consistency of crepe paper.
&BEAUTY ❤️ EO PRODUCTS
Now, since we are all facing the reality of creeping back into quarantine, we thought we would highlight a brand we’ve been exploring lately that offers a full spectrum hair and skin product line and can be ordered directly from their website as well as found in a wide range of mainstream retailers considered essential should we see another shutdown. The featured brand is Everyone (or EO) and you will find a good dose of much needed relief bottled in a lot of their products. So relax and take a little longer in the shower this morning and try a few titles from EO, designed to wash that tension out of your hair and leave your skin feeling nourished and resurrected. None of their products contain gluten, sulfates, parabens, or fragrance and are 100% cruelty-free.
Shampoo & Conditioner: We love Balance which gives you just that- your balance back. The Balance Shampoo is a gentle cleanser using amino acids and a perfect blend of juniper, sage, grapefruit, tea tree and calendula…. Mmmmmmmm! The Balance Conditioner uses botanical extracts to restore moisture levels and bring your hair’s texture back to center, plus tea tree and camomile to boost your hair’s natural shine and smooth feel.
3in1: EO offers an array of 3in1s that although provide a wide range of uses, make for the perfect body wash in a time like this. Each variation is packed with a different set of essential oils and organic extracts, all promoting a refreshing, calming sense of relief and renewal. Our personal favorite is definitely Lavender Aloe.
Exfoliator, Cleanser, Toner & Moisturizer: All very important items at the moment, as our faces show every bit of the stress we carry. Clean, soften and soothe with EO’s Face line which is sure to cover all your facial needs. The Brightening Cleanser polishes and purifies the surface while working out trapped oil and dirt. Make the 2in1 Exfoliator Mask a part of your impurity removal ritual once a week and get rid of toxins and crease-causing dead skin. You’ll be amazed at how quickly you can remove the look of rapid aging by smoothing out your face’s contours and fine lines. Never got into toners? Let this one be you’re first and feel the glow! The Hydrating Toner is mild and ideal for sensitive skin but made with all skin types in mind. This was the first Everyone product we tried a while back and it is what sold us on the entire line.
Botox in the Bourgh at Liberty &BEAUTY
Don’t forget to schedule your appointment with Dr. Yelena Yeretsky (“Dr. Y”), an internationally renowned physician specializing in anti-aging and aesthetic medicine and creator/founder of Dr. Y Secrets product line. She will be in the salon from 1pm - 6pm this Saturday, November 28th. To schedule your appointment, email info@cliniqueYFT.com or call 212-255-8023. Space is limited.
Bridal &BEAUTY
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Time to Start Planning Your 2021 Wedding!
Believe it or not, it’s wedding planning season! And as we finish up this tumultuous year, wouldn’t it be nice to just look forward and spend a good chunk of your time putting together a big event focused solely on LOVE? The answer is YES! That is what we all need right now, love, love and more love! So let us help you put your plans together and bring all your ideas to light when it comes to handling the part we do best, beauty.
After being submerged in the wedding industry for over fifteen years, &BEAUTY founder Liam Carey knows that wedding planning can be extremely stressful, but that choosing the right vendors for each ingredient of your big day can determine the overall success and can ease tensions tremendously. And just as important as finding the perfect location, caterers, entertainment, etc., finding the right glam team to guide you through seamlessly is key. We will also be taking your beauty much further than simply styling you and your party’s hair for the day. We offer to connect all of our brides with the perfect beauty team compiled with some of the best bridal and high-end makeup artists in NYC. We can also connect you with the perfect fit for a wedding planner if needed, as we work closely with Tzo Ai Ang of Ang Weddings (Instagram: @angweddingsny). As far as we are concerned, she’s always the perfect fit! In fact, she shares our feelings to a T when it comes to booking far in advance.
“I recommend that brides start looking for their hair and makeup artists six to nine months out from the wedding. Really great artists like Liam Carey can book-out far in advance, so early is always good in my book. If the bride is planning an engagement session with her photographer, she might want to find hair and makeup before the engagement, so she can also use them for a special look for that day too.” - Tzo Ai Ang
Getting married in 2021 or know somebody who is? Please visit our new bridal page for a full description of services, details and prices.
&BEAUTY Referral Program
Refer a friend and you each get 50% off your next haircut. Refer four friends and receive a free service at the salon with your colorist or stylist. Start earning rewards today by booking your appointment online.
Time to Exhale, Come Back to Center and Rebuild
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Coming to Liberty &BEAUTY on November 28th: Botox in the Burgh
We’re Back from our blog break, and boy do we have some catching up to do! To start, we’ve got an exciting update on an event we were just starting to talk about when the pandemic hit. But as soon as we got it going, we had to put it on hold and shut the doors. Well now we are opening our doors back up to Botox In The Burgh with Founder/Medical Director of Clinique YFT and Creator of Dr.Y Secrets, Yelena Yeretsky! Book your appointment now and join us November 28th from 1PM - 6PM at Liberty &BEAUTY Salon and discover for yourself why Dr.Y is so highly sought after in the world of anti-aging and aesthetic medicine. Known in the industry for her impeccable attention to detail and delivering simple yet beautiful results, Yelena’s genius has worked wonders for so many celebrities, artists, global jet-setters and even Wall Street power brokers. Now it’s your chance to experience her subtle transformations that will gracefully rejuvenate your skin and restore the youthful glow we all have hiding just below the surface.
Botox in the Burgh
Location:
Liberty &BEAUTY salon
63 Liberty Street, Ste. 1
Newburgh, NY 12550
Date & Time:
Sat., Nov. 28, 1PM - 6PM
To schedule an appointment with Dr. Yeretsky, email: info@cliniqueYFT.com or call: 212-255-8023.
This Week’s Product Highlight
Trying to figure out what to do with all this pent up stress left over from the most contentious election season we’ve lived through? Hair and skin respond greatly to high stress and both can serve as a measurement of how we are surviving the pressures around us. Not channeling or managing our internal stress levels can lead to physical and mental responses like back/shoulder pain and stiffness, insomnia, digestive issues, scattered brain function and of course the most obvious and visible, our hair and skin suffer. We’ve all been there- you wake up after a night like November 3rd and poof, you’re completely unrecognizable in the mirror with dry, unmanageable hair and your skin appears aged 5 years, having the consistency of crepe paper. Let the Dr. Y Secrets skincare line be your remedy, delivering what we are all looking for right now, simplicity and results. Easy to apply yourself with just a few quick steps, you can create an effective, sensual and gratifying beauty ritual in the privacy of your own home. And since we are all spending a little extra time at home these days, why not let the luxury come to you? Order the complete 5-piece set and experience the entire collection.
Welcome Guest Brow Artist, Yoli Cotray!
Liberty &BEAUTY welcomes the extremely talented eye brow artist, Yoli Cotray. If you’ve been following us for a while, you’ve definitely heard us talk about her before - and you may’ve even had the joy of getting your brows sculpted by her at Broome &BEAUTY in NYC.
Starting December 5th, Yoli will be offering her services at Liberty &BEAUTY salon. Her luxury brow services include sculpting, lash lift, brow lift, lash tint and brow tinting. To book an appointment with Yoli, call the salon at 845-787-4215.
Our Referral Program
Just a little reminder about Liberty &BEAUTY’s referral program.
Refer a friend and you each get 50% off your next haircut. Refer four friends and receive a free service at the salon with your colorist or stylist. Start earning rewards today by booking your appointment online.
Want to have newsletters and blog posts just like this delivered directly in your inbox? Sign up for our newsletter and make sure to add our email news@libertyandbeauty.com to your contact list so our emails don’t end up in your junk folder.
Brow &BEAUTY: At Home Brow Clean Up Tutorial with Artist Yoli Cotray
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Feeling full shade from above? Don’t worry, our brow professor, Yoli Cotray, is back with some stay at home tips for you and yours so you won’t end up with an impossible situation for her to fix when we all creep back out into the sunlight. All you’ll need is that pair of plain old tweezers in your bathroom cabinet, a few around the house products and Yoli to guide you through some simple lessons in brow maintenance.
And once the world is back in business again, you can find Yoli at Broome &BEAUTY working her precision magic. You may want to consider booking a tentative appointment now, as her services will likely be on back order with the rest of our talented team. She also does home visits! Check out our links below for ways to book / reach her directly.
Check out her Instagram.
And you can check out more about Yoli on her website:
View her 2 part video below. The second one is just a quick follow-up with an additional tip in case you want the extra credit.
Eyebrow Cleanup with Yoli Cotray Video Part 1
Eyebrow Cleanup with Yoli Cotray Video Part 2
&BEAUTY: The (Still) At Home Edition
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Now Taking “Tentative” Bookings
As we get closer to a tentative reopening date, the &BEAUTY team has been taking this time to plan and prepare our salons for a safe return. Upon reopening, we will be limiting the capacity as well as hours of operation so that our staff will have time to thoroughly clean between each client. Gloves and masks will be a requirement for all of our stylists and we ask our clients wear protective face coverings as well.
We are hopeful that New York State’s projected date of May 15th will hold and we will continue to communicate with local government for any updates, suggestions or changes. In the meantime, you can finally book your appointments with us again!
If the re-open date does get pushed back again, we will work with our clients to reschedule your appointments. We are anticipating that a lot of people will be trying to book their appointments all at once when an official date is announced, so this is our way of trying to get ahead of it.
We appreciate your business, your patience and we just can’t wait to see all your (masked) faces again!
Supporting Local Business
Some of you have asked how you can support us during this trying time and while we realize that many people are in no position to spend any money at the moment, for those that are able we invite you to pre-pay one of your appointments by purchasing a gift card.
By pre-paying your future appointment, you are helping out your favorite stylist while supporting a local small business.
NEWSLETTER | APRIL 2020
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BEAUTY FROM HOME EDITION
&BEAUTY is in this for the long run, and we’re back with our monthly newsletter to give you all some beauty tips and tricks so you can stay home and stay in it with us. Usually we give our readers a single tip of the month but we decided for this round, why not just give our clients what they need right now and share our most useful at home ideas for anyone struggling with keeping their looks and styles on point without access to the salon?
We can thank &BEAUTY’S own Lauren Palatini. She took time to share some of her best style from home tips with us!
Tip N Trick #1: Keep the Kitchen Out of Your Hair
We don’t have to tell you how hard It’s become for all of us to find and supply ourselves with what we’ve come to know as our basic, staple products that we all use and consume on a daily basis. From groceries to household necessities, it’s just simply unattainable for the most part. However, please don’t be tempted into making your own beauty products at home out of food items. We’ve seen the horror show videos posted across social media and it’s just not cute. As fun as it all seems, DO NOT hop on the facial/skin/hair mask train that seems to be making the rounds. Concocting hair and skin treatments out of what you find in the fridge and kitchen cupboards can set off allergic reactions from sensitivities you never knew you had. It can also completely interfere with pH balances which is never a good look. Also, did you know that you can actually cook food in your hair simply by rinsing with warm to hot water? So let’s just avoid all of this by keeping it in a bowl in the kitchen and purchase products that are specifically made for skin and hair treatments. You can thank us later.
Tip N Trick #2 - Say No to Box Color!
We can’t make this suggestion enough, even when the world is in normal functioning mode: DO NOT PURCHASE BOX COLOR! The reason is that box colors are filled with harsh chemicals and ammonia that can be almost impossible to strip and remove. An $8 color kit can easily turn into a $300.+ salon correction down the line. And at this rate, who knows when your favorite stylist will be able to sit you down in their chair and get to work on that kind of mess. So, if you really need to address those roots, message your stylist to explore better options together. We really are here for you during this time in need! We have even designed a coupon program for our stylists and their clients so that you can have an easy way to pre-pay for services during the salon shut down and as soon as we are given the Cuomo/DeBlasio green light, you can cash it in at either &BEAUTY salon location!
Tip N Trick #3: Preserve Your Hair.
Keep your colors fresh and make it last! There are two easy ways you can do this from home. One, have on hand a color safe, sulfate/paraben free shampoo and conditioner. And yes, dry shampoos work too and sometimes even better as a skip-day option since the more you wash with water, the more your color will fade. Try using a shampoo to clean your scalp, while giving your roots a boost and at the same time, add texture to your hair. When you do wash your hair, it is imperative to use gentle shampoos and conditioners that are free of sulfates and parabens. If it’s not marked on the front label, make sure to check the ingredients! And if it turns out you’ve realized your products are unsafe, we’ve got you! Check out LMC’s full product line here. We use the healthiest of ingredients and all of our products are ready to ship straight to your home! We’ve even got a good deal going right now so our clients can keep their showers amply supplied without using up that stimulus!
Looking Ahead
When the salons are up and running again, it might be difficult getting an appointment when everyone is trying to book at once, so we suggest making a tentative booking on or after May 15th to reserve your chair. You can book your appointment on either site at: Liberty or Broome &BEAUTY. You can always reschedule your appointment if the stay at home orders are still in place by our local government.
Most importantly, we hope that you and your families are staying safe and healthy and can’t wait to see your face in the salon again!
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SPRING is (Practically) Here!
JP
LIBERTY &BEAUTY NEWSLETTER | MARCH 2020
Get Free Services with our Referral Program!
We’re giving away a free blow dry and gloss (value $85)! All you have to do is refer three friends or family members to our salon with our new referral program. Just make sure that they mention your name at time of their appointment to give you the credit. Book with us today to get started!
SPRING &BEAUTY
Spring is finally right around the corner. No, really, just 3 short weeks! So climb out of your cave and let us help you with all your hair seasonal disorders. From finding a new look that fits, to reviving and restoring a Winter’s worth of lifeless locks, we’ve got you.
SEASONAL LOOKS
Hair feeling a little too 2019? Here’s a quick guide through some of the big 2020 Spring and Summer looks we’re getting ready for! Expect to see a whole new set of trends this Spring, along with some recognizable looks still going strong a year later.
BRAIDED TENDRILS
Try a blast from your 90s past: Face-shaping Braided Tendrils. The retro 90s gave us back our tendrils and we’re making it work! So pull it all up- your braids, natural hair, twists, all of it. Put it all into a bun, leaving a couple of two-inch strips near the front of your part. Braid each of the strips down to the tip and hold it with an elastic or leave it loose. If you’re not big on buns, leave it down and apply a few sprays of LMC’s Base Volume for some lift and shine as Braided Tendrils work both ways. They are just as on-trend when hiding amongst those beach waves!
THE TWISTED HALF-KNOT
And how about a good half-up top-knot? Yes, we know, feels like 2019 all over again. But no there’s a twist, an actual twist. Twisted Half-Knots stormed the runways at Fashion Week with textured, fluffed-up hair emitting from a whole lot of loosely fitting buns. Make it your look by separating and sectioning from temple to temple. If you like a larger bun, work closer to the ears. Once you have your section, split it in half, down the center. Roll each section inward but avoid creating a tight roll. Roll loosely from hairline to crown. Once you’ve reached crown, secure with pins and twist the ends of the sections into a top-bun and pin it in place as well.
BOUNCE THAT PONY
Get away from the retro 90s feel for a moment and take it back to the 50s for a solid classic. We always love a good mid pony so we’re welcoming back this trend and giving it an extra boost. Plus, nothing says “Spring has sprung” like a good Bouncy Ponytail! So pull it back tight and clean, secure with an elastic and make that pony BOUNCE with a few soft curls at the tips. Just wrap a few sections of ends (separately/one at a time) around a curling iron. Once you have a few separate sections curled at the ends, brush them out while the curl is warm to create softness.
COLOR FUN
Lastly, we are absolutely loving the bright fun colors making a big return this season! So many denim blues, fresh springy greens and vibrant pink hues making runways AND sidewalks and we’re here for it.
Check out Liberty &BEAUTY’s own Joel Acevedo (below) giving a recent client a perfect cotton candy pink.
So what are you doing to bring that winter hair back from the brink? Don’t let it jump off the cliff! Give it its life and luster back with LMC’s vitamin rich, Marula and Argan oil-infused Moisture Shampoo and Conditioner. Moisturizing is always key for repair and regrowth when it comes to our skin, so why not our hair? With powerful antioxidants, UV absorbers and replenishing oleic acids, this shower staple combo is sure to kick your equinox into high gear. And for a healthy styling option, seal and prepare your hair for the new season with our always popular, Argan Oil Mousse. Packed with vitamin E and green tea extract, your hair will feel nourished and restored.
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Liam's New Product Launch, & BEAUTY Salon News + MORE!
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Liam’s New Product Line, LMC Haircare Has Officially Launched!
It’s finally here! After 20 years in the industry, paralleled with the opening of a second salon location, Liam Carey has brought his product line to life! He wanted to create an all-inclusive, complete line that spans across all hair textures, types, lengths and looks. He wanted to deliver high-end salon quality and results to all his clients, not just in his chair, but also daily from the comfort of home. And with the launch of LMC Haircare, he’s done all of that!
Shop LMC Haircare products online or in-store at both &BEAUTY locations, Broome & Beauty in NYC and Liberty &BEAUTY in Newburgh, NY. If you buy your products off the LMC Haircare’s website, they’re offering 10% off your first order and Free Shipping on all orders over $75!
&BEAUTY Salon News
Liberty & BEAUTY Salon Opens Tomorrow in Newburgh, NY
As many of you already may know, the newest edition to our salon family, Liberty & Beauty is officially open for business as of Saturday, September 14th! We are offering a 10% discount to all new clients for their first appointment. To take advantage of this deal today, head over to Book Online to book your appointment.
Tip of the Month
Featured in this issue’s tip is one of Broome & Beauty’s favorite frequent visitors, Natalia! Here’s how to get her look at home with two products from the new line!
Apply LMC Haircare’s Argan Oil Mousse in sections, using one squeeze of product per section.
Form curls by twisting hair around finger. Set diffuser and dry. If you don’t already have a diffuser you love, we recommend the Curly Co. Collapsible Hair Diffuser.
Lastly, break up the curls by applying LMC Haircare Smoothing Balm, using only the palms of your hands. Give a good hair flip and find your part!
Follow Us on Social Media
Follow Liberty & Beauty on social media to keep up to date with salon news and announcements, special promotions and much more!
Now Accepting Bookings!
JP
September 14th Grand Opening announcement for Liberty &Beauty salon. Located at 63 Liberty Street, Newburgh, NY.
Read MoreLiberty & Beauty Grand Opening Update
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Welcome to Liberty & Beauty! We are the proud sister salon of SOHO, NYC’s Broome & Beauty. This is our new venture and we’re just so excited to call you our neighbor! The new space at 63 Liberty Street is nearly complete and we can’t wait to meet you. Look for us this August, come inside and have a seat, and don’t miss our big grand opening event happening late Summer/early Fall.
Liberty & Beauty is Coming to Newburgh this Spring!
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Coming to Newburgh, NY later this Spring, a new addition to the &Beauty family, Liberty & Beauty!
Featuring the same amazing atmosphere and vibe as its sister salon in Soho, Broome & Beauty, Liberty & Beauty will be bringing some of New York City’s top stylists to its new home. Check out our growing list of stylists to be joining the team.
While the salon is being built, we couldn’t help but take a walk around the new neighborhood to snap some photos of our soon-to-be second home. Take a look around below!